Trust-Based Selling: Using Customer Focus and Collaboration to Build Long-Term Relationships
By Charles H. Green
Read by Kirby Heyborne
-
1 Format: Digital Download
-
Not Available For Sale in us
ISBN: 9781638419259
Sales based on trust are uniquely powerful. Learn from Charles Green, co-author of the bestseller The Trusted Advisor how to deserve and, therefore, earn a buyer’s trust. Buyers prefer to buy from people they trust. However, salespeople are often mistrusted. Trust-Based Selling shows how trust between buyer and seller is created and explains how both sides benefit from it. Heavy with practical examples and suggestions, the book reveals why trust goes hand-in-hand with profit; how trust differentiates you from other sellers; and how to create trust in negotiations, closings, and when answering the six toughest sales questions. Trust-Based Selling is a must for anyone in sales, is especially invaluable for sellers of complex, intangible services.
Learn More- Only $12.99/month gets you 1 Credit/month
- Cancel anytime
- Hate a book? Then we do too, and we'll exchange it.
Summary
Summary
Sales based on trust are uniquely powerful. Learn from Charles Green, co-author of the bestseller The Trusted Advisor how to deserve and, therefore, earn a buyer’s trust.
Buyers prefer to buy from people they trust. However, salespeople are often mistrusted. Trust-Based Selling shows how trust between buyer and seller is created and explains how both sides benefit from it. Heavy with practical examples and suggestions, the book reveals why trust goes hand-in-hand with profit; how trust differentiates you from other sellers; and how to create trust in negotiations, closings, and when answering the six toughest sales questions. Trust-Based Selling is a must for anyone in sales, is especially invaluable for sellers of complex, intangible services.
Author
Author Bio: Charles H. Green
Charles H. Green is president of Trusted Advisor Associates, which focuses on trust-based client and customer relationships. A former consultant, he has taught in executive education programs at Columbia and Kellogg business schools. He lives in Morristown, New Jersey.
Titles by Author
Details
Details
| Available Formats : | Digital Download |
| Category: | Nonfiction/Business & Economics |
| Runtime: | 3.94 |
| Audience: | Adult |
| Language: | English |
To listen to this title you will need our latest app
Due to publishing rights this title requires DRM and can only be listened to in the Urban Audio Books app
To listen to this title you will need our latest app
