The Storyteller’s Secret by Carmine Gallo audiobook

The Storyteller’s Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't

By Carmine Gallo
Read by Carmine Gallo

Macmillan Audio 9781250071552
8.25 Hours Unabridged
Format: Digital Download (In Stock)
  • $19.99
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    ISBN: 9781427266859

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How did a Venice Beach T-shirt vendor become television's most successful producer? How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a timid pastor's son overcome a paralyzing fear of public speaking to captivate sold-out crowds at Yankee Stadium, twice? How did a human rights attorney earn TED's longest standing ovation, and how did a Facebook executive launch a movement to encourage millions of women to "lean in"? They told brilliant stories. In The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch on and Others Don't, keynote speaker, bestselling author, and communication expert Carmine Gallo reveals the keys to telling powerful stories that inspire, motivate, educate, build brands, launch movements, and change lives. The New York Times has called a well-told story "a strategic tool with irresistible power" - the proof lies in the success stories of 50 icons, leaders, and legends featured in The Storyteller's Secret: entrepreneurs like Richard Branson, Sara Blakely, Elon Musk, Steve Jobs, and Sheryl Sandberg; spellbinding speakers like Dr. Martin Luther King, Jr., Bryan Stevenson, and Malala Yousafzai; and business leaders behind famous brands such as Starbucks, Southwest Airlines, Wynn Resorts, Whole Foods, and Pixar. Whether your goal is to educate, fundraise, inspire teams, build an award-winning culture, or to deliver memorable presentations, a story is your most valuable asset and your competitive advantage. In The Storyteller's Secret, Gallo explains why the brain is hardwired to love stories - especially rags-to-riches stories - and how the latest science can help you craft a persuasive narrative that wins hearts and minds. "The art of storytelling can be used to drive change," says billionaire entrepreneur Richard Branson. And since the next decade will see the most change our civilization has ever known, your story will radically transform your business, your life, and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours? The opinions expressed by Carmine Gallo in The Storyteller's Secret are his own. His audiobook is not endorsed, sponsored or authorized by TED Conferences, LLC or its affiliates. This program is read by the author.

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Summary

Summary

A Washington Post Bestseller

How did a Venice Beach T-shirt vendor become television's most successful producer? How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a timid pastor's son overcome a paralyzing fear of public speaking to captivate sold-out crowds at Yankee Stadium, twice? How did a human rights attorney earn TED's longest standing ovation, and how did a Facebook executive launch a movement to encourage millions of women to "lean in"?

They told brilliant stories.

In The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch on and Others Don't, keynote speaker, bestselling author, and communication expert Carmine Gallo reveals the keys to telling powerful stories that inspire, motivate, educate, build brands, launch movements, and change lives. The New York Times has called a well-told story "a strategic tool with irresistible power" - the proof lies in the success stories of 50 icons, leaders, and legends featured in The Storyteller's Secret: entrepreneurs like Richard Branson, Sara Blakely, Elon Musk, Steve Jobs, and Sheryl Sandberg; spellbinding speakers like Dr. Martin Luther King, Jr., Bryan Stevenson, and Malala Yousafzai; and business leaders behind famous brands such as Starbucks, Southwest Airlines, Wynn Resorts, Whole Foods, and Pixar. Whether your goal is to educate, fundraise, inspire teams, build an award-winning culture, or to deliver memorable presentations, a story is your most valuable asset and your competitive advantage.

In The Storyteller's Secret, Gallo explains why the brain is hardwired to love stories - especially rags-to-riches stories - and how the latest science can help you craft a persuasive narrative that wins hearts and minds. "The art of storytelling can be used to drive change," says billionaire entrepreneur Richard Branson. And since the next decade will see the most change our civilization has ever known, your story will radically transform your business, your life, and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours?

The opinions expressed by Carmine Gallo in The Storyteller's Secret are his own. His audiobook is not endorsed, sponsored or authorized by TED Conferences, LLC or its affiliates.

This program is read by the author.

Editorial Reviews

Editorial Reviews

“For years I’ve come to trust Carmine Gallo’s sage wisdom on learning to be a better communicator, and I’ve made his book, Talk Like TED, required reading for my staff. I’m excited about The Storyteller’s Secret because, in my business, communication and leading teams to victory are most certainly related.” Brigadier General Kenneth E. Todorov, USAF (Ret)
A clear, convincing narrator, [Gallo] reads with vigor and confidence. AudioFile Magazine
“I believe your adversities are your advantage. Carmine Gallo shares this philosophy. In The Storyteller’s Secret, he shows us how overcoming challenges—tension over triumph—is the stuff by which great stories and great successes are made.” Darren Hardy, publisher, Success magazine
“Carmine Gallo, a popular keynote speaker, reveals the secret to telling powerful stories that inspire, motivate, educate, build brands, launch movements, and change lives. A clear, convincing narrator, he reads with vigor and confidence, emphasizing the need to find one’s passion and learn how to communicate. His examples of successful business people support his recommendations. Both Gallo’s book and pleasant voice are well suited to the audio format, and his presentation style, especially his consistent pacing, blend well with the content of his work. He convinces listeners that the ability to tell their story persuasively is the most important skill they need to accomplish their dreams. As a storyteller, he provides a compelling listening experience.” AudioFile

Reviews

Reviews

Author

Author Bio: Carmine Gallo

Author Bio: Carmine Gallo

Carmine Gallo, bestselling author of The Presentation Secrets of Steve Jobs, is the communications coach for the world’s most admired brands. A former anchor and correspondent for CNN and CBS, Gallo is a popular keynote speaker who has worked with executives at Intel, Cisco, Chevron, Hewlett-Packard, Coca-Cola, Pfizer, and many others and writes the Forbes.com column, My Communications Coach.

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Details

Details

Available Formats : Digital Download
Category: Nonfiction/Business & Economics
Runtime: 8.25
Audience: Adult
Language: English